Mastering Business with Technology

George Wright III talks with Jamie Gilleland, a business innovation expert and CEO of RIF Social. With a background in digital marketing and automation—including her work with Infusionsoft (now Keap)—Jamie shares how she helps businesses streamline operations and drive results through automation and targeted Facebook ads. They discuss how automated systems can build visibility, authority, and customer engagement—without constant manual effort. Jamie also opens up about overcoming a brain tumor and how that life challenge reshaped her approach to business, leading to a more intentional, life-focused strategy.